lntelliMark™ is a powerful consumer engagement platform which allows brand owners to deliver targeted marketing content using serialized codes and an innovative rules engine. The software provides brand owners with the ability to deliver a new personalized digital channel of communication complete with customer centric landing pages and responsive content.
IntelliMarktm drives mobile engagement reach beyond digital bounds and activates the brand’s products as a keystone for starting, building, and growing a customer engagement program. The platform provides an evolutionary leap in customer engagement through the capability to activate every physical product as a mobile engagement digital channel. Each interaction is more personalized than the last, as the system creates a memory of the previous interaction and responds based on rules established by the brand.
IntelliMarktm activates your products as a new touch point in your marketing ecosystem, resulting in a new 2-way communication channel. The IntelliMarktm platform enables delivery of precisely-targeted digital content and messaging automatically tailored to shoppers in the store or consumers in their home. IntelliMarktm enables continual optimization of personalized and triggered content driving repeat consumer usage. This multi-touch interaction improves shopper conversion rates, increases unplanned purchases, and leads consumers to your existing marketing programs. IntelliMarktm provides the opportunity to stay connected with your customers throughout an entire product life cycle.
Shoppers demand more product information and better experiences while making purchasing decisions. IntelliMarktm offers the power and precision to deliver the personalized content most relevant to consumers. The unique codes activate your products as a new point of engagement delivering relevant and enriching digital experiences to shoppers during the path to purchase. Responsive content specific to timing, location, and previous interactions provide a unique experience to each shopper providing them with the opportunity to learn more about products on store shelves, in their home, or at a retail location.